Bsi 2,069.7 +23.71 +1.15%
• African Americans are nearly six years younger than all consumers; 47 percent are between 18 and 49 years old, which is considered the top-spending age demo by marketers.• Black households making $75,000-plus have increased 47 percent in the last five years—1.5 times faster than the general population.• If current trends continue, by 2015 more than half of all black Americans will live in the suburbs.
All this to illustrate our favorite quote ever about black America today, from author Randall Kenan
"The truth is there are over thirty-six million ways to be black, from the curious guy who raises pigeons on the roof across the street from me, who wears the same jacket 365 days of the year, to the Tennessee mountain minister who teaches Greek and Latin to high school students, to the NBA player from Lake Charles, Louisiana, who loves his mother to death, to the matriarch of an apple orchard in Washington State who hates to see her children go off to school, to the crack addict in some Philadelphia alley, with a hard-on and thirty-seven cents to his name, just wanting to stay up and UP, to the congresswoman, to the cowgirl, to the fisherman to the dogcatcher, to the young lovers, at this very moment, engaged in that ancient act that will undoubtedly bring, nine months hence, yet another brown-skinned girl or brown-skinned boy into this world, into this country, into this city, into this block, into this building, into this room where they shall learn their own uniqueness, and, one fine morning, say softly, I am."